Music Man & James Valentine collaboration.

Logo design & photo art direction.

James Valentine, the guitar player of the american pop band Maroon 5, got his signature guitar from Ernie Ball Music Man in 2015. The guitar is a hybrid between a Gibson 335 and a Fender Telecaster, both instruments used by Valentine on stage and at the studio. As part of the project, we had to design the instrument logo that would be silk screened on the instrument’s headstock.

The direction selected uses Valentines own handwriting as you can see on the below/after example below.